Web Design & Development
Techni Designs Web Design and Development ServicesWe offer several web design services to meet your development needs.
Your Website is the Hub of Your Online Presence
It’s amazing how often we see businesses who have invested a great deal of time, thought, and money into the look and feel of their offices. Their lobbies are beautifully decorated with amazing furniture, expensive artwork, and impressive details. Yet, when we visit their website, it often falls short by comparison. In reality, your website is the parking lot, the lobby, the conference room, and the sales desks of your business, combined. Think about any time that you are interested in a new business: trying a new restaurant, doctor, musician, etc. What is the first thing you do? You look them up through a Search Engine, right? Right. Think of your website as the most significant online face of your brand. It is there that people gain their first perception of you. It is the epicenter of your marketing program, and to think of it as anything less is to miss critical opportunities to generate leads and build sales online.
Spend some time thinking about the role of your website
Your website is the place where first impressions about your company are formed. A well though out website builds credibility within your industry directly impacting revenue. Consider using email subscriber lists to build your company newsletter allowing you to stay current with customers developing the bottom of your sales funnel.
Is Your Website Living Up to Its Marketing Potential?
In the world of online marketing, “conversions” are a primary measurement of success. A conversion is what happens when a prospect, lead, or potential customer takes your desired action. Whether the action is to request a quote, download a whitepaper, register for a webinar, sign up for a free trial, or place an order – when that action takes place, a conversion is made. Most of these actions (conversions) take place on your website.
With the right website, you can greatly increase your rate of conversions, directly impacting your sales funnel and resulting revenue.
Our Approach to Website Design & Development
Our approach to website design mirrors our approach to marketing as a whole. Effective marketing requires you to view your entire organization from a customer’s perspective. Similarly, website design challenges you to design from your customer’s perspective, understanding why your customers come to your website, how they think, how they buy, and how they want to engage with you online.
When we approach your website design project from your customer’s perspective, the end result is a website that is built for inbound marketing results – one that engages prospects, generates leads, and positively impacts sales.